Welcome To Mahiruho Consulting Services

Effective Date: 01-Sept-2024

Mahiruho Consulting Services Pvt. Ltd ("MCS," "we," "our," or "us") respects your privacy and is committed to protecting your personal information. This Privacy Policy outlines the types of information we collect, how we use it, and how we comply with the privacy policies of Meta (Facebook, Instagram, etc.), Google, and AWS (Amazon Web Services) when you engage with our software solutions and consulting services via our website www.mahiruho.com.

1. Information We Collect

We collect both personal and non-personal information to provide and improve our services. This information may be collected via our Website, Meta and Google platforms (for advertising and analytics), or AWS (for cloud storage and computing).

Personal Information:

This includes your name, email address, phone number, company details, billing information, and any data you provide when registering on our Website, signing up for services, or interacting with our advertising.

Non-Personal Information:

This includes browser type, IP address, device type, operating system, referral source, and browsing behavior, which may be collected when accessing our Website or interacting with our services via Google and Meta platforms.

Third-Party Platform Information:

  • Meta: Data collected through Meta tools (e.g., Facebook Pixel, Custom Audiences, and engagement metrics) when you interact with our content or ads on Facebook, Instagram, etc.
  • Google: Data collected through Google Analytics, Google Ads, or other Google services to analyze user behavior and optimize advertising performance.
  • AWS: Information stored and processed securely using AWS infrastructure.

2. How We Use the Information

We use the information collected for the following purposes:

  • To provide, operate, and improve our software solutions and consulting services.
  • To manage customer relationships, including responding to inquiries and providing support.
  • To process payments and handle billing information securely.
  • To deliver personalized advertising and marketing on Meta and Google platforms.
  • To analyze user behavior using tools like Google Analytics and Meta analytics, allowing us to enhance user experience.
  • To store and process data securely through AWS, ensuring the availability, security, and reliability of our services.

3. Data Sharing and Disclosure

We respect your privacy and will not sell, rent, or share your personal information with third parties except in the following cases:

  • Service Providers: We may share data with trusted third-party service providers (e.g., Meta, Google, AWS) to assist in operating our Website, delivering services, processing payments, or managing advertising campaigns.
  • Advertising Partners: We use Meta’s advertising tools (e.g., Facebook Custom Audiences, Lookalike Audiences) and Google Ads for personalized advertising. Information collected via Meta and Google platforms is governed by their respective privacy policies. You can manage your preferences through your Meta and Google accounts.
  • AWS Cloud Services: We store and process data using Amazon Web Services (AWS) to ensure the highest level of security, availability, and performance for our applications and infrastructure.
  • Legal Requirements: We may disclose information to comply with legal obligations, court orders, or to protect our rights, safety, and the security of our users.

4. Cookies and Tracking Technologies

We use cookies and similar tracking technologies across Meta, Google, and our Website to enhance user experience, improve functionality, and optimize our advertising efforts. This includes:

  • Google Analytics: To track and analyze usage data, helping us improve Website performance and user experience.
  • Google Ads: To deliver relevant advertising based on user behavior.
  • Meta Pixels: To track engagement with our content on Meta platforms and enhance ad targeting.

You can manage your cookie settings through your browser and adjust your preferences for targeted ads via your Meta Ad Preferences and Google Ad Settings.

5. Data Security and Storage

We implement strong security measures to protect your personal information, including encryption, firewalls, and secure access protocols. We store and process data on AWS infrastructure, ensuring that your data is managed in compliance with industry standards and AWS security practices.

While we strive to protect your information, please note that no method of transmission over the internet or electronic storage is completely secure. However, AWS’s cloud services offer robust security features to safeguard your data.

6. mChatBot and WhatsApp Business Platform

mChatBot is a B2B SaaS admin platform provided by MCS. This section describes how we process WhatsApp-related data when a business customer uses mChatBot with the WhatsApp Business Platform. It is separate from our use of Meta Pixel and Meta advertising tools on www.mahiruho.com, which is described elsewhere in this Privacy Policy.

Our Role as a Tech Provider:

When a business customer connects WhatsApp to mChatBot, that customer authorizes Meta so that mChatBot can act as a Tech Provider for their WhatsApp Business Account (WABA). In this capacity, we process WhatsApp data on behalf of that business customer to operate messaging features they configure in their admin account.

Data We May Process on Behalf of Customers:

Depending on how the customer uses mChatBot, we may process:

  • WhatsApp Business Account identifiers and related account metadata
  • Phone numbers associated with the connected WABA and messaging activity
  • Message content and message metadata
  • Message templates and other WABA assets
  • Delivery, read, and related message status information
  • Tokens and credentials needed to operate WhatsApp messaging for that customer

Purpose of Processing:

We process this data to send and receive WhatsApp messages, manage templates and WABA assets, and display delivery and audit status in the customer’s mChatBot admin account — as configured by that business customer.

No Sale; Not Used for Mahiruho Ads:

We do not sell WhatsApp conversation data. We do not use our customers’ WhatsApp message content to run Meta ads for Mahiruho. Website marketing and advertising practices (including Meta Pixel) remain as described in other sections of this Privacy Policy and are distinct from WhatsApp Tech Provider processing.

Customer Control:

The business customer controls templates, message sends, and connected WhatsApp assets in mChatBot. The messaging relationship with end users is primarily between those end users and the business customer.

Access, Deletion, and Contact:

Business customers (and, where applicable, end users working through that business) may request access to or deletion of WhatsApp-related data we process by contacting us at contact@mahiruho.com. We may also provide in-product request options in the future.

Hosting and Storage:

WhatsApp-related data processed through mChatBot is stored and processed on infrastructure such as AWS, consistent with Section 5 (Data Security and Storage) of this Privacy Policy.

7. Your Rights

You have the following rights regarding your personal information:

  • Access: Request access to your personal information that we hold.
  • Correction: Update or correct your personal data.
  • Deletion: Request the deletion of your personal data (subject to legal obligations).
  • Opt-Out: You can opt out of receiving promotional communications and control your ad preferences via Meta and Google platforms.

For more details on how Meta, Google, and AWS handle your data, please refer to their privacy policies:

8. Third-Party Links

Our Website may contain links to third-party websites, including Meta and Google platforms. We are not responsible for the privacy practices of these external sites. Please review the privacy policies of those third parties.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal obligations. We will post any updates on this page and update the "Effective Date" accordingly.

10. Contact Us

If you have any questions about this Privacy Policy or our data handling practices, feel free to contact us:

Mahiruho Consulting Services Pvt. Ltd (MCS)

Email: contact@mahiruho.com

Phone: +91 62920 04229

Address: P30 Purbayan, 3 Rifle Range Road, Belgharia, Kolkata -700056, India

By using our Website or interacting with us through Meta, Google, or AWS platforms, you agree to the terms of this Privacy Policy.